How Paytm,Snapdeal and other e-tailers play with discounts to woo customers

Have you ever felt that you made a killer deal by buying a product online at huge discounts. Then re-think next time before you buy something.  Please find the comparison of a product that we recently bought impulsively and then discovered some amazing things about e-commerce portal and how they play with the consumers.

MRP listed on the box is Rs 2095 and we bought the same product in store for Rs 1550 without any bargaining.

Product –  HD Webcam Logitech C310 Model

c310

Flipkart  –    Rs 1650+ Rs60 for shipping

Paytm – Rs1598 (free shipping)    (Claims 39% Discount to MRP)

Amazon – Rs 1600 (Free Shipping)

snapdeal -Rs 1568 (Free shipping) (Claims 40% savings on MRP)

Local Store – Rs 1550  (In store purchase) 

Why is the price almost same at flipkart,snapdeal,Paytm,Amazon.in and other e-tailers ?

All the e-tailers in India have strong network of seller and sometimes the same seller on all the platforms. All the players have similar value chain to that of  retail store  and hence the price points are same. And sometimes it is highly possible that the same instore must be shipping this product to you when you place the order. So prices are not much different on any of these portals and they play on the consumer behavior using discount models.

Summary :  There are no big gains buying online unless they are couple with some other additional discounts like buying on app or buying with some specific credit cards. Also do  a price comparison before you shop  or write to us and we will do the comparison and help you.

 

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